SERVICES
Design that meets you
where you are.
Three ways to work together, each built with the same strategic eye and quality standard.
Start with what’s available now.
Get notified when the rest arrives.
AVAILABLE NOW
The Full Scope
The Immersive | 4-6 weeks
Built for: Service businesses ready to invest in a brand identity and website that match the quality of their work.
What you walk away with: A complete brand identity and custom Squarespace 7.1 website, built as one strategic system from day one.
Custom | Comprehensive | Collaborative
LAUNCHING JUNE 2026
The Fast Track
The Intensive | 2-week sprint
Built for: Businesses with clear direction who need an elevated digital presence quickly, with strategic input on the build.
What you walk away with: A Foundry template customized to your business, with your brand applied throughout, delivered on a two-week sprint.
Focused | Efficient | Sprint-Paced
LAUNCHING JUNE 2026
The Foundry
The Independent | 24 hr delivery
Built for: Businesses ready to launch on their own, with a strong strategic foundation built into their web template.
What you walk away with: A strategic Squarespace template delivered to your account, ready for your customization, with the Dssentials standard built in.
Self-installed | Instant | Streamlined
The Full Scope
The Immersive
Starting at $4,500 | 4-6 weeks
A complete brand and web design experience, built from the ground up around your business. Custom brand identity, custom Squarespace 7.1 website, and the strategic foundation that makes both work as a system from day one.
The right fit when: Your business is ready to invest in a digital presence that matches the quality of the work behind it.
What's included:
Discovery + strategy phase
Complete brand identity system (logo suite, palette, typography, sub-marks, usage guide)
Custom Squarespace 7.1 website
Two rounds of brand + web revisions
Launch support + 30 days post-launch
CLIENT REVIEW
“Working with Dssentials on our website, brand and social media presence has been one of the best decisions we ever made. Emily’s combination of structure and creativity helped us identify our target audience, our goals and our ‘why.’”
Keith & Teresa Becker
Becker Home Advisors
The Fast Track
The Intensive
$1,750 | 2-week sprint
Start with a Foundry template, then work with us to apply your brand, refine the copy, and customize the layout for your business.
The right fit when: Your messaging is dialed in and you need elevated digital presence quickly, with strategic input on how your site is structured.
What's included when it launches:
One Foundry template, included
Full brand application across the site
Strategic copy + layout adjustments
One round of revisions
Two-week sprint timeline
ACROSS EVERY TIER
The standard doesn’t change. The scope does.
Whether you're investing in a Full Scope build or starting with a template from The Foundry, the same eye and strategic thinking are behind every project. Here's what stays constant.
Strategic Foundation.
Every project starts with the same strategic thinking that drives enterprise-level brand work. Page structure, content flow, and visual direction are rooted in what your business needs to accomplish.
Squarespace 7.1
A deliberate platform choice, not a default. Squarespace 7.1 gives you design flexibility, easy post-launch management, and long-term sustainability without developer dependency.
Mobile-First Design
Built for how your audience actually finds and books service businesses — on their phones, often within seconds. Mobile experience leads the design decisions, not the other way around.
Brand Voice Integrity
The same quality bar at every tier — whether you're investing in a Full Scope build or starting with a template from The Foundry. Creativity is the great equalizer.
The Foundry
The Independent
$250-$300 per template | Delivery within 24 hours
Strategic templates with the exact pages your business needs. Every Foundry template is built on the same strategic foundation we apply to custom Dssentials projects — page architecture rooted in user flow, content built for conversion, and a refined design eye throughout.
The right fit when: You're ready to launch with a strong foundation and want to manage the customization yourself.
What's included:
One Squarespace 7.1 template
Page-by-page setup guide
Strategic customization guidance
Email support
Single-site license
The first release: Slate. Built for solo operators and small service businesses. Launching June 2026.
SOMETHING DIFFERENT
Three tiers, plus everything
in between.
Some projects don’t fit one of the three tiers.
Established brands needing only a website refresh, businesses ready to invest in brand identity work without a full web build right now, or service providers with specific scope needs that fall between Full Scope and Fast Track. Custom engagements get scoped during a discover call based on your specific situation.
Ready to start?
A 20-minute discovery call is the natural next step. We'll talk through where your business is, what your digital presence needs to do, and which tier makes the most sense for where you are right now.